Video ID not provided: Please check your shortcode.Video ID not provided: Please check your shortcode.{"id":313,"date":"2011-02-13T00:00:31","date_gmt":"2011-02-13T05:00:31","guid":{"rendered":"http:\/\/www.hypnosisinmedia.com\/blog\/?p=313"},"modified":"2011-02-12T23:23:07","modified_gmt":"2011-02-13T04:23:07","slug":"the-hyundai-superbowl-ads","status":"publish","type":"post","link":"https:\/\/www.hypnosisinmedia.com\/blog\/313\/the-hyundai-superbowl-ads\/","title":{"rendered":"The Hyundai Superbowl Ads"},"content":{"rendered":"

The unique\u00adly Amer\u00adi\u00adcan spec\u00adta\u00adcle that is the Super\u00adbowl has for decades attract\u00aded the most cut\u00adting-edge, the most inter\u00adest\u00ading and some\u00adtimes the most innane tele\u00advi\u00adsion adver\u00adtise\u00adments ever shown. (The Apple Com\u00adput\u00ader \u201c1984\u201d ad, for instance.) This year was no dif\u00adfer\u00adence, but for the first time in many years (if ever) the ads this year includ\u00aded two with promi\u00adnent and bla\u00adtant hyp\u00adnot\u00adic imagery.<\/p>\n

<\/p>\n\n

The first con\u00adsists of a series of hyp\u00adnot\u00adic images that one sees con\u00adstant\u00adly while on the road: spin\u00adning wheels, flash\u00ading wiper blades, blink\u00ading lights and end\u00adless repet\u00adi\u00adtive images that all are asso\u00adci\u00adat\u00aded with the phe\u00adnom\u00ade\u00adnon known as \u201cHigh\u00adway Hyp\u00adno\u00adsis\u201d<\/a>. But here the mes\u00adsage is that peo\u00adple are hyp\u00adno\u00adtized into believ\u00ading that the type of auto\u00admo\u00adbile being adver\u00adtised can only be ordi\u00adnary<\/em> with the asso\u00adci\u00adat\u00aded mes\u00adsage to wake up from that trance.<\/p>\n\n

The sec\u00adond is more bla\u00adtant about the hyp\u00adno\u00adsis, actu\u00adal\u00adly per\u00adform\u00ading an induc\u00adtion on the view\u00ader with the counter-pur\u00adpose of de-hyp\u00adno\u00adtiz\u00ading the view\u00ader regard\u00ading mis-con\u00adcep\u00adtions regard\u00ading the make and mod\u00adel of the auto being advertised.<\/p>\n

Com\u00admen\u00adtary:<\/em> Amus\u00ading. Cer\u00adtain\u00adly amus\u00ading, even though they are both not only stereo\u00adtyp\u00adi\u00adcal but they also rein\u00adforce the stereo\u00adtypes. Still, prob\u00ada\u00adbly no real harm done: its not as if they\u2019re real\u00adly to tak\u00aden seriously.<\/p>\n","protected":false},"excerpt":{"rendered":"

The unique\u00adly Amer\u00adi\u00adcan spec\u00adta\u00adcle that is the Super\u00adbowl has for decades attract\u00aded the most cut\u00adt\u00ading-edge, the most inter\u00adest\u00ading and some\u00adtimes the most innane tele\u00advi\u00adsion adver\u00adtise\u00adments ever shown. (The Apple Com\u00adput\u00ader\u2026\u21d2 Con\u00adtin\u00adue read\u00ading \u201cThe Hyundai Super\u00adbowl Ads\u201d<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":"","_wp_rev_ctl_limit":""},"categories":[37],"tags":[10],"class_list":["post-313","post","type-post","status-publish","format-standard","hentry","category-advertisements","tag-hypnosis"],"yoast_head":"\nThe Hyundai Superbowl Ads - Hypnosis in Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hypnosisinmedia.com\/blog\/313\/the-hyundai-superbowl-ads\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Hyundai Superbowl Ads - Hypnosis in Media\" \/>\n<meta property=\"og:description\" content=\"The unique\u00adly Amer\u00adi\u00adcan spec\u00adta\u00adcle that is the Super\u00adbowl has for decades attract\u00aded the most cut\u00adting-edge, the most inter\u00adest\u00ading and some\u00adtimes the most innane tele\u00advi\u00adsion adver\u00adtise\u00adments ever shown. 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